At any given moment, conversations may be happening about your brand online (both positive and negative). Some of those conversations could be happening on dedicated review platforms, but others might...
In these strange and unpredictable times, recruiting employees has become a job all on its own. “Help Wanted” signs in store windows, understaffed checkout counters and restaurants, and unfulfilled...
Social media is the first and last impression your customers will see of your brand on the web. You need to stand out from the competition and post localized social media content that is engaging and...
So you have a special offer, promotion, announcement or video you want to email to your customers. But what do you do if your email list could fit on, uh, a sticky note? Or, more to the point, how do...
As a franchisee, you buy into a system that includes brand recognition and certain business processes. Instead of starting from scratch, you can lean on the corporate brand to an extent as you get up...
Are you looking to increase your exposure online? With so many different types of media competing for your audience’s attention, standing out can feel challenging — but it’s not impossible. ...
Businesses today can’t have a conversation about brand reputation without considering their online presence. Reputation management continues to be a critical component of online marketing today;...
If you want to create social media posts from scratch, you may quickly discover there are a lot of moving parts. From coming up with content ideas and capturing great photos to creating graphics and...
It’s hard to believe, but the new year isn’t too far away. Now is the time to look at the top social media trends we can expect to see in 2022. A good place to start is by looking back at...
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