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RALLIO Blog

Common Red Flags in a Franchise Marketing Plan

Buying a franchise is a significant investment — and it goes without saying that franchisees want to be successful in business to make that investment worth their while. Having a clear marketing plan for them will help them come out of the gate strongly and

Top 3 Summertime Social Media Tips for Franchises

Ah, summer. While the rest of the world is busy enjoying ice cream, swim parties and vacations, you still have a business to run — but that doesn’t mean you can’t enjoy your summer, too. Summer is the perfect time to have some fun with

9 Social Media Growth Hacks Your Business Needs in 2019

We’re almost halfway through 2019, and if you haven’t already taken a good look at your social media strategy, now is definitely the time. And never fear if you’re feeling behind — or if you’re lacking a strategy altogether. Today’s post is filled with social

21 Days of Engaging Content Ideas for Your Local Franchise

We’ve all been there — staring at your social media page and wondering what to post, posting something only sporadically, or simply avoiding the situation altogether. Don’t feel badly about it. When you’re busy running your franchise, sometimes creating social media content is the farthest

Top 5 Predictors of Franchisee Success

Q&A With Eric Stites, CEO and Managing Director of Franchise Business Review There’s something exhilarating about starting your own business — nurturing it from the ground up and working relentlessly to make it grow. That’s true whether you start a business from scratch or join

4 Steps to Measure Social Media Success

This much we know: Social media is no longer simply a “nice to have” in your business marketing plan. Your audience is already online, checking out your social profiles and online reviews, as well as conducting mobile searches for nearby businesses. You either ramp up